Live i95 is a dynamic platform designed to spotlight the hottest talents in the music industry, providing artists with a unique opportunity to showcase their skills in a Drop Mic-style performance. What sets Live i95 apart is its holistic approach to artist exposure. After the performance, the platform dives deeper into the artist's persona through in-depth interviews. These interviews, conducted by the charismatic host Jay Brooks, go beyond the usual questions, offering a fresh and intimate perspective on the artist as both a person and a brand.

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Live i95 is more than just music; it's a celebration of hip-hop culture and creative expression. The platform's tagline, "It's Always Live on i95," captures the essence of the brand's vibrant and ever-evolving energy. The motto, "Highway Artistry," draws a parallel between the bustling I-95 highway—known for its heavy traffic and connection to major highways—and the platform's mission to drive significant traffic to artists' brands while connecting them with influential platforms in the industry.

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